Where Elegance Meets Heritage

For Bna Kim — a luxury lifestyle influencer and consultant rooted in both Korean and Middle Eastern cultures — identity is more than image; it’s legacy. She partnered with The 8th Archer to craft a personal brand that not only reflects her dual heritage, but positions her as a refined voice in the global luxury space.

The challenge was balance: fusing the minimalism of Korean design with the ornate richness of Middle Eastern aesthetics, without compromise. We developed a full identity system that embodies this harmony — a logo with soft curves and bold structure, a palette of deep burgundy, gold, and soft neutrals, and typography that bridges tradition and modernity.

Rooted in the Lover and Innocent archetypes, the brand expresses quiet sensuality and timeless joy — aspirational, yet grounded. Alongside identity, we defined a brand voice that speaks in clarity, elegance, and authenticity. Whether through curated feed aesthetics or brand partnerships, every touchpoint now mirrors the emotional resonance of her story.

With strategy, design, and ongoing consulting in place, Bna Kim’s brand is now more than personal — it’s iconic. A cultural blend with global appeal, built for legacy.