Connecting Talent with Precision
As strategic partners in recruitment, training, and consulting, The Olive Mappers forges meaningful connections that enhance careers and enrich corporate culture, emphasizing satisfaction and pride.
CLIENT
The Olive Mappers
INDUSTRY
Recruitment, Training & Consulting
BRAND REACH
Global
BRAND TYPE
Corporate Brand
SERVICES
Brand Strategy & Development
Market Research & Analysis
Brand Identity
Brand Asset Creation
Website Development
CHALLENGES
Amid a a highly competitive talent landscape, The Olive Mappers strives to position itself uniquely, ensuring precise matches for mid to senior management as well as advisory roles.
GOALS
To redefine corporate connections, securing top-tier talent placements that promote mutual growth and fulfillment.
RESEARCH & INSIGHTS
In-depth research found that large and medium-sized corporates primarily seek recruitment services, but insights also showed a pronounced need for training and consulting to tackle their extensive challenges. This insight ensures that the services are finely tuned to an audience that is both sophisticated and focused on strategic career advancement and organizational growth.
BRAND ARCHETYPE
The Sage: Offers wisdom and guidance, assisting in informed decision-making.
The Magician: Creates transformative experiences, turning career aspirations into realities.
OUR SOLUTION
The 8th Archer developed a tailored branding strategy for The Olive Mappers, integrating a polished visual identity and strategic communication to enhance their market presence. This branding effort positions The Olive Mappers as a key player in connecting high-caliber talent with leading companies, refining their role in the competitive recruitment landscape.
VISUAL IDENTITY
The visual identity combines vibrant energy with professionalism, expressed through dynamic colors and a clean typographic style.
Logo, Colors, and Visual Identity
The logo, a simple circle with three pointers, not only reflects The Olive Mappers' services in recruitment, training, and consulting but also mirrors a compass. This design subtly emphasizes the brand’s role in navigating the complex terrain of talent acquisition, symbolizing precision, guidance, and strategic direction in connecting the right talent with the right opportunities. The distinct color palette conveys growth, trust, and professionalism while adding a vibrant, modern touch with neon accents.
WEBSITE DEVELOPMENT
Crafted a user-friendly website that reflects The Olive Mappers’ professional image, ensuring it serves as an effective digital touchpoint for engaging clients and candidates. The site includes intuitive navigation and detailed sections about services and success stories, enhancing user experience and brand reach.
CONCLUSION
The 8th Archer successfully crafted an impactful brand identity for The Olive Mappers, enhancing their position in the talent connection market. Through strategic branding and a focused approach, we have effectively aligned their visual and communicative identity with the needs of sophisticated corporates and high-calibre professionals.
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"The 8th Archer has been instrumental in redefining The Olive Mappers' brand identity. Their creative approach not only captured the essence of our mission but also enhanced our visibility in the market. We are immensely grateful for their expertise and innovative solutions that have truly set our brand apart."
Dr. Radhika Narayanan
Founder
